Blog categorized as Uncategorized

The Rise of Effervescents

15.07.26 19:24:12 - By SalesBridge - Comment(s)
The Rise of Effervescents
Supplement innovation is not only about ingredients anymore. 
It is also about format.

For years, many functional ingredients entered the market through the same familiar routes: capsules, tablets, powders and ready-to-mix products. 
Those formats still matter. But consumer expectations are c...


Why taste matters in collagen-positioned supplements.

15.07.26 13:58:55 - By SalesBridge - Comment(s)
Why taste matters in collagen-positioned supplements.
In the supplement industry, science often gets the spotlight. And rightly so. 

Brands need clinical substantiation. 
R&D teams need evidence. 
Regulatory teams need defendable wording. 
Marketing teams need proof points that can be translated into credible claims. 

Without sc...


From Proof to Product

15.07.26 12:25:25 - By SalesBridge - Comment(s)
From Proof to Product
For years, the collagen category was built on a simple assumption: 
if you wanted collagen-positioned performance, you had to rely on animal-derived collagen.

That assumption is changing. The market is not only changing because consumers are asking for cleaner, more ethical and more sustainable p...

Want to formulate smarter?

30.11.25 14:50:04 - By SalesBridge - Comment(s)
Want to formulate smarter?
Want to formulate smarter?What 8 weeks of VeCollal® supplementation does to the skin, according to science.

Plant-based collagen alternatives just got real — and here’s the proof

30.11.25 14:44:48 - By SalesBridge - Comment(s)
Plant-based collagen alternatives just got real — and here’s the proof
Plant-based collagen alternatives just got real — and here’s the proof